Dave’s posterous

If you're not part of the solution, you're part of the problem. 
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Advice and insight sought

I received a call today from a lady who wanted me to design some web pages fer her.  In the course of our conversation I learned several things about her.  One of the things I learned was that if I were to fulfill her request I might be doing her a disservice.  Here's why.

Like most of us, she is aware of the graph below.



However, this is altogether too simplistic with all jobs having fuzzy edges between boxes rather than the sharp lines indicated above plus the drawing does not give any value to the aspects of passion or variability with time.   Most of us have aspects of our respective jobs that cause us to vacillate between each of the boxes above.

This lady was fortunate enough to spend most of her early career in the green box, but not all of the time.  She was a very competent and successful businesswoman with a great command of the economics of situations and political climate..

Somewhere along the way she gave up being a part time green box person to become a full time green box person with a heaping helping of passion.  She became a very successful ballroom dance teacher which satisfied her emotional and financial needs for twenty years.

Not too long ago she felt the need to expand and refurbished a larger facility at considerable expense.  Things went well for a while until certain hidden shortcomings in the facility became a disaster until the space became unusable.  With the ensuing problems that arose out of this difficulty she lost the space, her students, her income and most of her savings.

She then found herself needing to develop an income and turned to one of her other very good skills; that of organizing.  She asked me to help her develop a site that could sell her organizing skills.

I try not to to do only what my clients ask me to do.  I try to understand where they are trying to go (goals) and help them achieve that outcome.  That sometimes supersedes what they asked for.  I'd hate to see her expend what few resources she has, at her disposal, on a web site that had little chance of success.

I believe that businesses that are well organized will all fare better than ones that are not but, that being said, I'm not sure that business are focusing on that issue at this time.  What do you think about her goal?  What other opportunities might she consider?  Are you aware of opportunities for her (San Diego)?

Thanks for any help, advice or insight you can provide.  My brain is too small and limited to address this well so please select "Comments" below to leave your thoughts (preferred) or you can respond to me directly less preferred).  Feel free to comment on what others might have said or come back to see what someone might have said about your remarks.  The goal is an optimum outcome for this lady.

We're all riding around on this rock together and it doesn't make sense to not help each other out if we can.

Sincerely,
Dave out

Comments (7)

Mar 14, 2009
Rutherford said...
There is only one thing to do in a situation like this; cast the widest net you can find. Talk to everyone. Apply everywhere. Bust butt and you'll top all of the folk who don't but there are a lot of people trying really hard to get work right now. Consider starting something no one else is doing. You must believe in yourself.
Mar 14, 2009
Gary hein said...
Business NEVER EVER consider the fact that they may not be organized. That is to admit a shortcoming at every level of management. Too many egos to get past.

Go back to the green box if at all possible. Start over with a small space and see if the dance business grows.

Mar 15, 2009
alicia said...
Over the past 5 years or so, I think the organizing business has become a bit oversaturated. It has become harder and harder to grow the business because of that. Also, in these harder economic times the businesses that might have considered hiring someone to come in and organize have reconsidered and used those resources elsewhere. I know because that's what I do for a living.

Try to find a different space (there is a lot of empty commercial space now), and continue the passion in your dance teachings.

Mar 15, 2009
Bill said...
Yes, we're all on the same rock here, and all of us are
wondering what we can do to either turn back the clock
or expand our financial sphere. My first inclination is to
always cut back on expenses but others don't necessarily agree. This is also a time when a high risk could pay off - real estate investment, for example. If I were to advise this woman friend of yours - the ballroom dance instructor - it would be to downsize for awhile. Perhaps find part-time income working - I don't know - on a cruise ship?

I personally am simply not inclined to experiment with expansion. I've even curtailed all our magazine advertising for 2009.

Mar 15, 2009
Although the fields of planning, expediting and organizing (all variations on consulting) may experience hard times presently, they are skills to treasure, nevertheless. Outside of plumbing, car repair and politics, jobs are in decline globally. Sticking with the Green Box is a noble endeavor, but reality requires that the rent must be paid. Unfortunately, the plethora of vacant commercial space does not seem to result in reasonable prices per square foot.

Your friend should search for employment that might capitalize on her skills. The Community College District's Adult Education program employs dance teachers. The ballroom dance class at the College Avenue Senior Center is very popular, and it's free. They offer many fun and useful activities, and I'm sure there are other places that have similar classes. She may not earn the wages of yore, but expectations must be adjusted in this faulty economy.

Elder Care comes to mind. There never seem to be enough caring people to help the growing numbers requiring assistance. Working with our older citizens is a vocation that still has a future.

Rather than investing in a website without a product to pitch, I would suggest utilizing some of the free internet networks such as LinkedIn. Anyone can join to tout their resumes and abilities.

Mar 15, 2009
PJ said...
I'm going to agree with a few of the comments above. With the popularity of Dancing with the Stars, I would think that ballroom dancing would be in vogue right now. Many studios will rent space if that is a concern.
Mar 21, 2009
Jan B. said...
I am a professional interior designer. In these times of economic uncertainty, our clients are cutting back on spending money on their homes. I would strongly caution her against pursuing a new career in a field in which she has no experience or training. Some of the other suggestions about how to use her dance experience were great. Love the cruise ship idea!

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